Altro Group plc of Letchworth Garden City, UK, will be marketing the products manufactured by the German subsidiary Debolon Dessauer Bodenbeläge GmbH & Co. KG of Dessau under the global brand name of "Altro" in future. The additional word "Debolon" is being dropped. In a letter dated 13 September 2019, the company ...
Altro dropping “Debolon” in harmonised brand image
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